Believe or not

We invest ourselves in many things every day: our company, our customers, our co-workers, our family, our church, our personal activities, etc. We are committing to a lot in many areas of our lives.

So when it comes time to decide if you should try to land that new customer, but in your heart you don't really believe you can, I say, "Move on. Don't do it."

Or when your product designers say that they don't really agree with the direction you want to go on that new product. I say, give up and have them do something else.

Hard to believe, but if you don't believe, you don't commit, you waste time (yours and others') and you take your eye off what you do believe, commit to and could succeed at.

So what happens when you realize you must succeed at something that you believe you can do? You find someone, some way--something that will help you overcome your lack of belief. Then, and only then, do you have even a chance of succeeding.


Barry LaBov
LaBov & Beyond
www.labov.com
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