A client of ours was surprised when we scheduled a 90-minute meeting with them to discuss a recent assessment we did of their retail chain relationships. Our client had expected it to be a day-long affair.
That precisely was one of the findings we gleaned from our sales channel assessment: their dealers and employees complain that the company wastes too much time in meetings, too much time talking and not enough time getting down to making progress.
A loooong meeting is probably not a great one.
LaBov & Beyond Marketing Communications and Training
Fort Wayne, Indiana