Monday, May 21, 2012


We use words to express where we stand. But so often, those are just words and nothing more. If someone is dedicated and believes, is it enough that they say that? Or does it mean nothing if their actions betray those words?

If the customer says they are satisfied, yet don't purchase another product, then how satisfied are they?
If the partner says she is committed, yet does the minimum, is she really a partner?

Conversely, if the customer says little, but recommends you to others, it's a good bet that they are truly satisfied.

It's easy for us to look at words to hear or see what we want. It's better to look at actions as the true indicator of where a person stands.

Barry LaBov
LaBov & Beyond
Fort Wayne, Indiana


  1. Well said Mr. LaBov. It's sad that it is now more surprising when someone is actually true to their word rather than true to their false promises.