Corporate Speak Hindrance

People are simple. I know I'm real simple - ask anyone who knows me. Things are so complicated today that we have no more room for more complexity and interference.

We have too many choices for entertainment, for information, for news and for political views. We have too many choices for management advice. Too many options for transportation and communication - do you want to communicate in-person, on the web, on the phone, via email, over LinkedIn, Facebook or by smoke signals?

Which leads to those things we use to communicate with others: words. We already have enough words, yet we are creating new ones and we're adding acronyms almost on an hourly basis. Go to this site if you want to see a list of some of the corporate lingo we overuse daily.

Do you want to break through and really inspire people? Talk clearly, avoid the corporate speak and be real. Avoid the useless language that gets in the way.


Barry LaBov
LaBov and Beyond
www.labov.com