How it was, only smaller...

Today's dealers are seeing an influx of walk-in traffic at their stores. The economy has improved. There's a large exhale being heard from dealerships throughout the nation.

Now we are going back to: how it was, only smaller...

So, in order to make it a better how it was, there is one thing that can be done: Prospect. Actually, reach out to attract customers to you before they shop around. Add them to the traffic that is already walking in and you're on the path to the same as it always was.

Barry LaBov
LaBov & Beyond
http://www.labov.com/