Tuesday, September 4, 2012

Sell: Four letter word?

"I don't want to be a salesperson." I've heard that from many people, including many who have worked for my company. It's a crazy comment because our company is dedicated to helping our clients sell their products or services. For our clients, the word "sell" is a good thing.

Some feel that selling is beneath them. Nothing could be further from the truth. Creating ideas and helping clients overcome challenges is something to be proud of. That's what sales is about.

I know that we have all met people who sell for a living who are not particularly sincere people. But there are insincere people who are doctors, teachers, preachers, accountants, customer service agents, etc. That doesn't make those professions less honorable.

If you have creative ideas, solutions, solve problems, come up with breakthroughs and customers are happy to compensate you for it, congrats! You're a salesperson!

Barry LaBov
LaBov & Beyond

1 comment:

  1. I don't work for you, Barry LaBov, but I winced when I read this post because I have said and have had others say this to me as well. I'm not sure what the negative connotation is with selling. Maybe it was reading too much Arthur Miller during high school. Whatever the case, selling is the foundation of American capitalism. Those who are good know themselves and have empathy. They want to help others with their services. I will pass this along to my employees. Thanks.